Archive | Press


Susan Talks About Why She Sponsors the Trolley

The Santa Cruz Trolley has been apart of the Santa Cruz Summer Experience for five seasons now. Starting off with one trolley and a two stop route, the service has doubled with two trolleys, four stops, and over 46,000 riders hopping on the trolley last year. Link to read the article Watch the video with […]

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Santa Cruz offer quintessentially California experiences

The slice of California that is home to Monterey, Carmel-by-the-Sea and Santa Cruz is foremost known as a picturesque place that lures outdoorsy types who appreciate beautiful coastal sights. While meeting attendees also enjoy soaking in the views here, there are other quintessential experiences that set the area apart from other West Coast meetings contenders. […]

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True Olive Supports Local Backpack Project

The Backpack Project: Packing Life into Giving Each summer Lynda and Kidz collects new or gently used backpacks plus $25 donations to fill each backpack full of school supplies. She then provides fully stuffed backpacks to homeless/low income children through the Rebele Family Shelter,  Walnut Avenue Women’s Shelter and Elm Street Mission. Last year, through […]

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Summer Fun AAA Via Article Features True Olive Connection

Article By Eric Smillie Northern California’s classic beach destination pairs a carefree oceanside scene with a bustling downtown brimming with tasteful restaurants and shops. …Some taste spicy, some buttery; others come infused with porcini or herbes de Provence. At the True Olive Connection, shoppers can sample some two dozen olive oils on tap and balsamic […]

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Visit from A Lady in London

London-based travel writer and consultant,  “Lady in London” just visited Santa Cruz.  Here’s a link to her blog with details of her visit to True Olive Connection.  She’s  visited 95 countries and is passionate about travel, food, language, art, architecture, wildlife, and culture. Link to view her blog post.

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Olive Oil Standards Study

Claims of olive oil quality ripe for fraud, trade agency says… WASHINGTON — Olive oil debates might start reheating, with a long-awaited International Trade Commission study noting that a lack of standards enforcement has led to “a long history of fraudulent practices.” It turns out that “extra virgin” may not be so innocent, after all. […]

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